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In this online course, Professor Robert Shiller (Nobel Prize winner) gives an introduction to financial markets. The course includes the following topics:Efficient markets and...
This online course shows 5 psychological techniques to boost the sales and marketing of products or services. The course covers:The Decoy EffectThe Rule Of ReciprocityThe...
This online course explores the fundamentals of marketing.The course includes topics such as:Market research and strategy, Brand strategy, Pricing, Marketing communication,...
This online course program teaches the basics of digital marketing. The program aims to cover all key aspects of modern digital marketing techniques, such as content marketing,...
This MOOC gives an introduction to Digital Marketing.The online course explores how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the...
In this series of online courses (MOOCs), students learn the fundamentals of marketing, accounting, operations, and finance.
This online course gives an introduction to Competitive Strategy.The video course (MOOC) explores how businesses and organizations behave in situations in which strategic...
This online course series explores the fundamentals of business for beginners.Instructors from well-known Wharton Business School explain the basics of:MarketingAccountingHuman...
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This series of online courses gives an introduction to market research. In includes several video courses on topics such as qualitative and quantitative research. It also shows...
This online course explores different aspects of intercultural management, including teams, leadership, HR management, marketing and negotiations.
This online course teaches how to redesign and rank a real live client local business website on the 1st page of Google.
This online course series teaches the essentials of managing a successful business including accounting, finance, marketing, operations, people management and strategy.
This online course gives an introduction to the economics of real-world energy markets, and discusses how various policies can address the impact of rising global energy demand...
This online course explores how to assess global market opportunities and challenges while developing successful global marketing strategies.
This MOOC teaches common Mandarin Chinese business phrases and Chinese culture so that participants can communicate professionally in the largest market in the world.
This online course is an introduction to the tools and methodology used for customer insights data collection for product development. It is suitable for beginners and no prior...
In this IMFx course you will learn, from hands-on demonstrations, how to price different types of bonds, how to calculate different measures of bond yields and how to compare...
In this business and management course, students will gain an understanding of how the digital economy works and develop the critical insights necessary to succeed in e-commerce...
This series of online courses gives an introduction to business. Participants can learn fundamental management, communication and decision-making skills. The courses include...
This online course teaches the fundamentals of Growth Marketing in five hours of basic, intermediate and advanced marketing lessons.
This online course gives an introduction to search engine optimisation (SEO), and provides learners with an in-depth understanding of link building for SEO.
This online course gives an introduction to the four P’s of Marketing (Product, Pricing, Promotion and Place) and forces participants to strategically analyze their product or...
In this fifth course of the Social Marketing Specialization - "The Business of Social" - students will learn how to transform their organization's social marketing from an...
This online course explores how to drive social media engagement by linking strategy and tactics and measuring results.
This course brings together two key subjects, International Marketing and Cross Industry Innovation. It will provide the basic foundations of international marketing and then...
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